Marketing services:
Internet Marketing Strategy for B2B AND B2C
- SEO Marketing
Service includes,
- Link Backs
- Link back from high PR page
- Link back from forums
- Link back from blogs
- Articles
- Write articles related to the targeted keywords
- Submitting keywords to different article website
- Link back from the articles
- Content Page
- Write content articles
- Content articles could be product review, manuals, educational material
- Link keywords to other pages in the website
- Meta Tag
- Optimize meta tag
- Specific Meta tag for each page.
- PPC Marketing Management
- Keyword Research
- Keyword building
- Find keyword using Google keyword tools or other software
- Group by Category and create campaign for each category
- Keyword Optimization
- Delete bad keywords
- Add new good keywords
- Ad Text Optimization
- Make sure the title and description contain the keyword
- Test at least 3 sets of ad text
- Bid Optimization
- Increase or decrease the bidding
- Ranking placement
- Budgeting
- Landing Page Optimization
- A/B testing for different landing page
- Landing page could be home page, registration, search result,
Product detail, category page, etc
- Follow up with smaller PPC Network
- Sign up for smaller network such as Looksmart, Miva, Yellowpages, etc
- Affiliate Marketing
- Creating a good campaign
- Good promotion with good payout
- Providing great banners and text ads
- Provide update banners and ad text
- Constant update for new banners
- Affiliate relation care
- Build relationship with affiliates
- Follow up with affiliates
- Optimizing payout and effort
- Listen to affiliate for payout suggestion
- Reward good affiliate with better payout
- Affiliate recruiting
- Recruit affiliate from website that would be beneficial for our website traffic
- Recruit affiliate related to our business
- Joining different Affiliate Network
- Join Hydra Media, Neverblue, Direct Agents
- Social Net work Marketing
- Account Info and update
- Create a good info page
- Provide incentive or price for following
- Create monthly sweepstakes
- Status update
- Constant status update for follower
- Follower recruit
- Recruit follower from our websites or advertise
- Recruit friends
- Sweepstakes and giveaways
- Provide giveaways to recruit follower
- Sign up for different social network.
- Create account for smaller social networks
- Viral video
- Upload video to youtube, vimeo, etc for our product reviews or trampoline in general.
- Email Marketing
- Weekly Emails
- Schedule for weekly email to internal email list
- Maximum 3 times a week, recommended 2 times a week
- Grand Opening Email
- One time only email campaign
- The goal is to announce, make sale and to recruit new registration
- Weekly – Sales or Information Email
- Information Email Content. News update, website update, new product, company achievement, product review, educational.
- Sales Email Content. Pure sales, Discount or Sale Product.
- List Rental – Solo Email or Sponsorship
- Shopping for a email rental
- Rent email related to target market
- List hygiene, list age and open rate is important
- Contextual Marketing/ Media Buying
- Media Buying from different website
- Approach different website to purchase ad placement
- Negotiate for the best pricing
- Placing great banners and ad texts
- Provide great image banner or text banner
